SPOTLIGHT: South by Sea Fraternity CM

Our next spotlight features one of our TOP Campus Managers:

Joey Gomez - Baylor University


Q: How did you find out about South by Sea?

A: A few days after initiation I got an email that said ShirtsForGreeks was hiring. I emailed back, we set up a phone interview and I ended up getting the job as Campus Manager back in 2012. At the time Baylor didn’t give the company a license to sell. It was a slow start for me as CM, but a few years into it we obtained a license, the name changed to South By Sea and the rest is history. South By Sea’s campus presence grew immensely my last year at Baylor in 2015 and fortunately has continued to grow. 

Q: What made you want to be a campus manager?

A: I wanted to be a working student. I was a newly initiated member of my fraternity and was ready to get involved in any way I could. Being CM gave me an opportunity to earn work experience and encouraged me to reach out to as many organizations as possible. Now as an alumna, being a Campus Manager gives me more reason to keep in touch with Baylor and the current student population. I go back for a number of our traditions and football games anyway, so being a CM is just an extra reason for me to continue socializing and building my network at my alma mater. 

Q: What is your favorite part of being a CM?

A: I enjoy marketing and promoting our brand to organizations who did not know there were other options out there. Some organizations have been using the same company for years, but usually once they give South By Sea a shot, they switch over to our team. 

Q: Were you involved with Greek life?

A: Heavily involved as a member of Delta Tau Delta. Held a number of positions on executive board and admin committee. My favorite positions were time spent as Recruitment Chair and Dir. of Alumni Affairs. I also enjoyed the community service aspect of being a Delt. One big responsibility was serving as an All-University Sing Chairman for my chapter two years in a row. I’m terrible at singing, did a lot more with the choreography part of it. It was not an event everyone looked forward to, but it is a huge tradition at Baylor and we have participated every year since we chartered. 

Q: How does it feel being a male CM, is it different? Is it to your advantage/what kind of positives does it bring?


A: Love it. There are not too many male CM’s so I feel like the token guy in almost every discussion. I get to crack a lot of jokes that are not really that funny, but I get laughs anyway probably because I’m the only guy in the discussion most times. I wouldn’t say I have an advantage as a male CM, but maybe I can resonate with fraternities better since I’ve been a part of one and continue to be involved even as an alum. I attribute any success I’ve had in the company to my team. Everyone I work with is extremely supportive and ready to help. It’s a team sport, I’m just thankful I’m on the team. 

I get to crack a lot of jokes that are not really that funny, but I get laughs anyway probably because I’m the only guy in the discussion most times.

Q: Are organizations surprised to find out you work with a predominately female company?

A: Organizations I’ve worked with have never really brought attention to it. Maybe it’s refreshing to them to have a guy working with them, like a change of pace? I think I am more surprised that y’all keep me around. I am honored to be one of the few male CM’s. 

Q: How do you think this will help you in the future?

A: I have years of experience in networking, marketing and promoting our brand. I think this has helped me get used to wearing more than one hat as a professional. I learned to juggle my position with South By Sea in addition to my full-time job, on top of my personal responsibilities as a husband, friend, brother, etc. I am also pursuing medical school so my time with South By Sea has allowed me to work on my business skills and fine-tuned my ability to succeed in social settings. 

Q: Any thoughts on the fraternity site launch?

A: Stoked about it. We’re tapping into a huge market. The way we have succeeded in the sorority side of our company, I’m confident we will be a premier option for fraternities as well. 

5 Steps to the Best Spring Recruitment

well ladies, we made it through the first semester; from fall recruitment, bid day, homecoming, big-little reveal, philanthropy events and everything in between, we. made. it!

...but we all know what's coming next... that's right, we are gearing up for Spring recruitment!

chapters across the country are starting to prep for another round of awesome potential new members and planning bid day themes. We won't lie, there's a lot to do! Don't stress though, we got you covered with our list of 5 things you can do to prep for recruiting a killer new pledge class!



1. Pick a Theme

Probably the most obvious item on our list, but we know how hard it is coming up with a creative, fun, recruitment theme!

Feeling stuck?

We put together this 2018 Spring Recruitment catalog filled with themes, designs and all the "merch" you can think of so you can pick the perfect theme (or at least get some inspo)! 


So, once you have your handy dandy, new recruitment theme chosen, it's time for one of the best parts, SHIRTS!

With South by Sea, it's as simple as opening this link, putting in your info, and, well...that's it!

Our talented team of account managers and designers handle the rest, so we know you'll be in good hands.

Spring Bid Day Deals-01 (1).jpg

3. Top It Off With Freebies

As if custom designs and competitive pricing could get any better...Now, we've added in some freebies for you and your chapter! 

Take your pick with ANY bid day order before the new year!


4. Claim Your Snapchat Filter

Now that you're rocking your new shirts with your new recruits, make it even more special with a customized Snapchat filter.

We provide the artwork, all you have to do is set the time to show everyone how much fun you're having on bid day!


5. Take Some Well Deserved R&R

Ok, so... 

Recruitment Theme, check!

Tee Shirts, check! 

Awesome Freebies, check!

Snapchat filter, check!

What's left?... We got it from here. Take a load off girl! 

Go grab your favorite mug, comfy sweats and squeeze in as much Netflix as you can before the chaos begins, we'll (South by) S(ea) you at recruitment!

The Power of Purple

This past year, we've been going green with the zesty yellow-green shade, "Greenery", Pantone chose to be the star of the show in 2017.

BUT we're coming up on the new year and there's a new kid on the block. 

 Pantone's 2018 Color of the Year is....

Pantone Ultra Violet 2018.jpg

       Okay, guys, we are totally digging this ultra-trendy hue. Professionals at Pantone have been analyzing colors and trends over the past year or so to finally decide on this specific color, and we think they really nailed it on the head this year. We've seen the deep violet slowly creep in as a top pick among many organizations in 2017, so it comes as no surprise that ultra violet is topping the charts as we move into 2018.

        Pantone reports that the, "dramatically provocative and thoughtful purple shade communicates originality, ingenuity, and visionary thinking that points us toward the future." This is something we can definitely get on board with. The mysterious purple hue gives off some major future-esque vibes, which, let's be honest, is all of us trying to figure out the next big steps in our lives. 

        We think this color is the perfect backdrop for any kind of event. From recruitment to philanthropy, and everything in between, Ultra Violet is the go-to for ladies AND gents in 2018.


Check out some of our inspo!



Your 2017 Holiday Gift Guide

May Your Holiday be Merry and Bright-01.jpg

It's that time of year, again!

If you're like us, you left holiday shopping until, well...the holidays. (It's the only natural thing to do, right?)

So, now you're scrambling, thinking of all the friends and family you have to get gifts for (who are impossible to shop for). You might even be asking yourself, "what on earth do I get these people?!" Yep, we have those people in our lives too. From the token "has it all", to the modest "you don't have to get me anything" or simply the "honestly, I have no idea what to get you". BUT no worries, we got you covered this year!

Here are some fail-proof gift ideas for the 2017 gift-giving(szn). 


The "Holla"-Day Sweater

This one's a given. Think about all those invites to "ugly" sweater parties and nights snuggled up next to the fire watching classic holiday movies. This is sure to bring a smile to family and friends alike! 

$28 Buy Now


For the selfie queen...

There's bound to be someone who came to mind when we mentioned selfie! Help the selfie queen in your life step-up their Snapchat or Insta game with this perfect popsocket. Bonus, it doubles as a kickstand for the serial "streamer" too!

Starting at $7.75  Order Now


For the beauty guru...

Let's be honest, who doesn't need a makeup bag? There's nothing better than feeling like you have your life together...and this year we are doing it in the form of a spacious makeup bag (we are talking the size of a normal sheet of paper!). Give the gift of style and practicality with both of our must-have designs!

$12 Buy Now


For the aqua-holic...

Trees aren't the only things going green this year! This eco-friendly water bottle keeps your drink cold (or hot) during any activity. Perfect for anyone; from the avid hiker, to that gym-rat in your life. We'd like to think it makes a pretty cool gift!

Starting at $16 Order Now


For the perpetually cozy...


Okay, we SWEAR by this one! This is the softest, coziest, most coveted sweater on the market. As soon as your friend or relative opens the box and gets their hands on this, you might very well never see them without it on...and we don't blame them! Our exclusive Big Loop Terry Pullover makes the perfect gift this season!

Starting at $49.75 Order Now


For the conventionally trendy... 

Leggings, jeans, yoga pants...this Henley works with them all. This on-trend top is a surefire staple in any wardrobe! You could even gift it to the man in your life, we don't judge.

Starting at $20 Order Now


& when all else fails...

Gift Cards are the real MVP this holiday season. Let your loved ones treat themselves this year with this simple fix! 

From $25 Buy Now


It might be cooling down but these styles just keep heating up.

We've collected some of these most requested styles this season and put them together just for your next design inspo. 

Here's the lineup...

Styles of the Season Email-02.jpg, let's break it down!


Chico State, Gamma Phi Beta

Chico State, Gamma Phi Beta

The Perfect Pullover

One of the most coveted items in the fall and winter months is that go-to sweater. Well, look no further, the big loop terry is first on our list of trendy must-have's!

If you know what a woolly thread pullover is, just imagine it 1000x better!

Trust us when we say that this might just be the softest, warmest pullover you've ever owned...and, get can only get it from South by Sea!

This exclusive item is our definition of "the perfect pullover". 

Don't miss out! 



San Diego State, Kappa Delta

San Diego State, Kappa Delta

The "Lived-In" Look

Next on our list are these acid wash tee's that add the perfect edge to your typical tee shirt.

The distressed look and feel is super-soft and ultra-wearable with jeans or your favorite pair of leggings.

The options are unlimited when it comes to styling this tee.

Throw on some shades and tie off the bottom, or wear it tucked in to some high-waist shorts with a cardigan.

Pair it with a simple PR design and you'll be making headlines on campus!



University of Tampa, Delta Zeta

University of Tampa, Delta Zeta


We've all been there... staring at the closet and thinking "I have nothing to wear".

Sound familiar?

Yeah, us too! That's why we absolutely love this Henley!

This style is easy enough to throw on and fool everyone into thinking you're the "sporty", cool girl.

Easy enough to pair this style staple with a pair of converse and call it a day!

You'll save so much time on getting ready, you'll be able to go flaunt your effortless fashion at the coffee shop before class.



UC Santa Barbara, Kappa Kappa Gamma

UC Santa Barbara, Kappa Kappa Gamma

The Playful Pastel 

Who says fall has to be strictly dark hues?

We are all about this pastel look.

The dreamy cotton candy-esque colors stand out in a crowd and we aren't mad about it!

Best paired with your favorite ombre shades (extra points for heart or star shaped lenses).

Play up these pastels all winter long, we sure will be!



Florida Gulf Coast, Phi Mu

Florida Gulf Coast, Phi Mu

The Retro Ringer 

Alright ladies, dust off your favorite bell bottoms, we are going retro!

These ringer tees are a classic. 

Just go check out re-runs of that 70's show and you'll see what we mean!

Look like you just stepped out of a fab time machine with this style must-have!